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Premier Platform is a comprehensive new account
automation system. Customized workflows keep customer service
representatives (CSRs) on target while introducing
cross-selling opportunities to the account opening process.
Customer Satisfaction
The best opportunity to develop lasting relationships with
customers is while they are opening accounts. With Premier
Platform, your CSRs will realize greater opportunities for
customer interaction and cross-selling products and services.
Integration with Premier
CSRs can access the Premier database during Platform
sessions to retrieve customer data or, for customers new to
the institution, add customer data to the database. Customer
information is then used to populate fields on forms, letters,
e-mail and other items.
Cross Sell Event Type and Queue
By adding a cross-sell event to a session, CSRs are
prompted to offer another product while the graphical
presentation assigned to that product is displayed. If the
customer accepts the offered product, a subsequent session is
automatically added to the session queue.
Product Information
Premier Platform provides the opportunity for flexible
product presentation. Any HTML document can be linked to a
product description and displayed. Product defaults
established in the Premier database are shared with Premier Platform.
New Account Wizards
Premier Platform's New Account Wizards streamline the
process of opening accounts. For existing customers,
information is retrieved from their portfolio and account data
from the Premier database. For new customers, a new
portfolio and account can be established using the Portfolio
Wizard without leaving the Platform session.
Standard and Customized Forms
Optionally, Premier Platform contains a complete library
of compliant deposit forms. Platform provides additional
flexibility by permitting customization of forms and the
capability to design new forms and letters.
Institution-specific forms can be developed using Premier
Platform and included as events in Platform sessions.
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